At PCMA's annual meeting in Orlando, which featured hundreds of educational sessions and thousands of networking opportunities for meeting planners and show organizers, Boston had a special presence since it was there to announce next year’s location for the conference: Boston!
Participants enjoyed stopping by the Boston Pavilion and meeting with representatives of the Boston Team. They were excited to enter the raffle for a chance to win iPads mini, Bose portable speakers, Kindle Fires, or a free registration and hotel stay to next year’s meeting.
Our theme “What Happens in Boston Changes the World” immediately drew the attention. Attendees were interested to learn that Boston has a history of being home to innovators and revolutionary thinkers and has a long track record of making history—from the beginnings of the American Revolution to the beginnings of the Internet and Facebook.
Over 65 Boston Team members, representing the convention centers, CVB, hotel community, venues, DMCs, transportation providers and more participated in Boston's efforts to get PCMA attendees excited about coming to Boston. The team all wore matching colored shirts, with each person wearing a different Boston first or innovation on the back of their shirt. The color of the shirts changed each day, creating a buzz around which color Boston would wear next.
On Monday, January 14, Boston hosted a cocktail reception at ICEBAR Orlando, the largest permanent ice bar in the world. The party was well-attended and guest enjoyed going in the "ICE" room, sitting on the ice throne, and drinking from ice glasses at a bar made completely of ice.
But the highlight of the meeting was the Boston kick-off luncheon on Wednesday, January 16. Guest were greeted by living statues of historic figures. The beautiful room decor included brightly colored linens, oversized balloons, and beautiful lit cube centerpieces with images of Boston landmarks. The presentation kicked off with a flash mob, with the entire Boston team dancing. That led into a trio of professional tap dancers followed by a video that incorporated interviews with Mayor Tom Menino, Cassius Cash, Keith Lockhart, Doc Rivers, Drew Faust and Governor Deval Patrick. After the video, Jim Rooney, Executive Director of the MCCA, and Pat Moscaritolo, President and CEO of the Greater Boston CVB addressed the crowd from a pair of scissor lifts offering their personal invitation to the audience to come to Boston in 2014. The flash mob concluded what was a colorful and festive presentation.
The entire city of Boston will be ready to welcome you for PCMA Convening Leaders 2014! Check our PCMA Boston blog for updates throughout the year.
Boston Pavillion at PCMA Convene Leaders 2013
Boston Cocktail Reception at ICEBAR
Boston Kick-off Luncheon!