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Remarkable Experiences. Imagination Realized. Signature Boston.


When we launched the Advantage BOSTON brand and opened the Boston Convention & Exhibition Center (BCEC) more than a decade ago, we knew that we had much to prove as a city. A new building was not enough: we had to deliver remarkable experiences that went beyond your expectations.

Today, our success is clear: Boston is a Top 10 destination, known throughout the industry for our commitment to excellence in everything we do. Advantage BOSTON has become synonymous with all of the advantages you can expect when bringing an event to our city. Our ability to execute at the highest level is not just something we are proud of: it is our signature.

This week you will see a change in our brand. Advantage BOSTON is now:


Signature Boston is the new name for Boston’s convention and meetings experience, and includes the Massachusetts Convention Center Authority (MCCA), Boston Convention Marketing Center (BCMC) and our partners in Boston’s hospitality community. Signature Boston represents all of the unique benefits and advantages of bringing your event to Boston. Those benefits include state-of-the-art, award-winning facilities, comprehensive convention center and city services, first-class hotels, a compact city that is easy to get to and easy to get around, a wide variety of dining options, many choices for entertainment, rich history and culture, and the country’s largest and most qualified attendee base within a two-hour radius.

What does the change from Advantage BOSTON to Signature Boston mean to you? It means a more seamless experience from your evaluation of Boston through the execution of your event.

We look forward to our next decade of excellence with the planned expansion of the BCEC, ongoing upgrades to the Hynes Convention Center, new hotels opening, new service offerings, and our continued efforts to provide you with the best technology in the industry.


Visit us now:!


Check Out Our Newly Redesigned Boston Interactive Map!


You are planning or attending an event at one of our Boston convention centers—the Convention & Exhibition Center (BCEC) and the Hynes Convention Center--and you are looking for hotels, off-site venues, or transportation? Our interactive map will come very handy!

It's the fastest, easiest way to get an at-your-fingertips overview of Boston's accommodations and venues.

Personalize your search! Filter our hotels and venues by different criteria to find the perfect fit. View where they are located and how close they are to our convention centers. You can zoom in or out on specific areas, view properties’ information, photo libraries, and download fact sheets. 

Our digital map is optimized for mobile devices. It’s finger friendly and easy to use on smart phones and tablets.

Try our digital map now >>

Our website showcases Boston’s two convention centers as well as Boston as a world-class convention destination. Our website offers practical information on our facilities, a calendar of events, a media gallery, industry news, testimonials, floor plans, an easy way to submit your RFP, an space finder, and more!


Top 10 Reasons to Hold your Event in Boston


There are many destinations to choose from when deciding where to hold your event. We want to make it easy for you to make up your mind. Here are 10 reasons to hold your event in Boston:

1) Accessibility to Attract More Attendees
Boston offers the largest and most valuable attendee base within a two-hour travel radius of any city in the country. Boston's geographical location makes it an ideal and easy gateway for both national and international access. No city delivers faster travel times between its airport and its convention centers.

2) State-of-the-Art Convention Facilities
The Boston Convention & Exhibition Center is the most flexible, customer-friendly, and technologically advanced convention facility in the world. The recently updated Hynes Convention Center is the best-located major convention center in the country--right in the heart of Boston's historic district and surrounded by world-class shopping, dining, and attractions.

3) Best Hotel Solution for your Event
Our Hotel Relations Team helps you build your hotel package and is your personal liaison to the Boston hotel community. Boston Hotels provide over 35,000 rooms. Both convention centers are connected to world-class hotels.

4) Compact Size for Easy Organization
The majority of convention hotels are within a 15-minute drive of both the convention centers and Logan International Airport, and within walking distance of restaurants, shops and attractions. Getting around is fast and easy. Boston has a convenient public transportation system and is also known as "America's Walking City".

5) Award-Winning Services
All of the members of our dedicated team, which includes our building services providers, our hotel, transportation, venue and city partners, are committed to your success. Boston offers an award-winning portfolio of services to support your meetings.

6) Legendary and Historical Attractions
Boston area attractions provide your attendees with more compelling things to see and do than any other convention city in North America. It offers an incomparable mix of history, culture, entertainment and sports. Boston is America's most historic and storied city.

7) A Uniquely Rich Base of Professionals
Boston has a uniquely rich base of professionals in the most high-end vertical industries such as high-tech, healthcare, education, and finance. There are over 50 institutions of higher education in Greater Boston. Over 50% of U.S. healthcare professionals are within a 2-hour travel radius of Boston.

8) One-Stop Shopping & One Point of Contact
Your MCCA Event Manager is your single point of contact to insure that all of your building requirements are met from pre-planning through move-out and your GBCVB Convention Services Manager is your single point of contact for all of your city services needs.

9) Extensive Marketing Support
A wide range of marketing toolsincluding hi-res photos, floor plans, promotional copy, fact sheets and more, are available online for your convenience. Our team also works with you to provide you with personalized marketing materials including customized maps and letters of support.          

10) Exhibitor-friendly Participation Rules
Our participation rules give your exhibitors flexibility when setting up their booths. Exhibitors can use their full-time company employees to unpack, assemble, dismantle and pack their booth properties. They can also use their own decorator on the show floor.

Boston Convention & Exhibition Center
 Boston Convention & Exhibition Center
Hynes Convention Center
 Hynes Convention Center
 Boston Faneuil Hall
 Faneuil Hall Marketplace
 Boston Harbor
 Boston Harbor

Another Prestigious Technology Award for our Boston Convention Centers!


The Massachusetts Convention Center Authority (MCCA) was named a 2014 CIO Top 100 company in IDG’s CIO magazine’s 27th annual CIO 100 Awards. The CIO 100 Awards recognize 100 organizations that have distinguished themselves by creating business value through the innovative use of IT. The MCCA owns and operates the Boston Convention & Exhibition Center (BCEC) and the Hynes Convention Center.

“For 27 years now, the CIO 100 awards have honored the innovative use of technology to deliver genuine business value,” said Maryfran Johnson, Editor in Chief of CIO magazine and events. “Our 2014 winners are an outstanding example of the transformative power of IT to drive everything from revenue growth to competitive advantage.”

The MCCA was recognized for consolidating operating procedures through the development and use of custom mobile applications, reducing the number of separate business processes required for running shows from 36 to 13. Innovative mobile technology has made the sales team more effective and given all employees real-time access to the status of an event at any given time, eliminating confusion and streamlining event execution. By transferring information from paper binders to Apple iPads, MCCA staff can address customer requests during an event more quickly and efficiently.

“Implementing mobile applications enabled the MCCA to act like a private sector business and do things faster and better than our competitors,” said the MCCA’s Chief Information Officer, Steve G. Snyder. “Eventually, the idea is to let our customers browse their own historical order information through custom MCCA apps, which would accelerate the sales process tremendously.”

“I have always said that the MCCA has the most technologically advanced convention centers in the world,” said James E. Rooney, MCCA Executive Director. “When it comes to a meeting venue’s technology, today’s event planners have high expectations, and their events place an incredible demand on our IT infrastructure. Steve and his team have consistently exceeded the expectations of these events, and I’m thrilled that CIO magazine is recognizing their work. I know they will continue to display their leadership and innovation as we move into the future.”

The BCEC and Hynes were the only convention centers that received this prestigious technology award! Other 2014 CIO 100 Honorees include organizations such as AT&T, Cisco, EMC, General Motors, Siemens, FedEx, and Intel Corp. Find out more about the advanced technology offered by our Boston convention centers by visiting the Technology section of our website.

Steven Snyder CIO MCCA
Steven Snyder, MCCA's Chief Information Officer

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10th Anniversary of the Boston Convention & Exhibition Center!

This week, The Massachusetts Convention Center Authority (MCCA) marked the tenth anniversary of the opening of the Boston Convention & Exhibition Center (BCEC). The MCCA owns and operates the BCEC and the Hynes Convention Center.

Representatives of the state, city, and MCCA gathered in the ballroom of the BCEC to recognize the success of New England’s largest building, now one of the leading convention facilities in North America!

We knew that Boston had what it takes to compete on the global stage and become a top convention destination. To make that happen, the Commonwealth, the City of Boston, and the MCCA came together to build one of the most successful, innovative, and popular convention centers in North America today,” said James E. Rooney, executive director of the MCCA.

“The BCEC’s accomplishments are an important part of Boston’s success story over the last ten years. Thanks to a strong partnership between the MCCA and the City, Boston has become a world-leading meetings destination that draws global attention to our leadership in in key industries such as medicine, life sciences, technology, finance, and academia,” said Boston Mayor Martin J. Walsh.

The BCEC was first conceived in 1997 legislation to meet the growing demand of event planners wishing to bring their events to Boston. Construction on the BCEC began in 1999, and the state-of-the-art convention facility--the most technologically advanced convention center in the world--was completed on time and on budget. The doors of the new BCEC were opened on June 10, 2004.

The BCEC and Boston realized quick success in the meetings and conventions industry. Just two years after opening in 2006, Boston broke into the list of the top 10 meetings and conventions destinations in North America and has stayed there since. In 2007, the BCEC was named Convention Center of the Year. In 2008, 2009, 2010 and 2013, Boston was named the top U.S. destination for international association meetings by the international Congress and Convention Association. In 2011, the BCEC and the Hynes became the 14th and 15th centers to be awarded gold standard certifications by the International Association of Congress Centers (AIPC), the highest level of certification a convention center can earn in the meetings industry.  Boston is the only city in the world with two gold rated convention centers.

In 2009, to meet the increasing market demand on the BCEC, the MCCA launched the “Top 5” campaign to expand the BCEC and develop more hotel rooms nearby the facility. Today, legislation is being considered to fund the expansion of the BCEC without raising taxes or fees. The MCCA has facilitated the development of two mid-priced hotels next to the BCEC and is working to develop a new headquarters hotel. Find out more about the BCEC expansion plans by visiting our website.

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mcca 10thAnniv

Our Boston Convention Centers Receive a Diversity Award!


The Massachusetts Convention Center Authority (MCCA) received the 2014 Rosoff Award for External Diversity Initiatives. The Rosoff Awards honor organizations in the Boston business community that are devoted to building an inclusive workplace environment, committed to supporting diversity, and providing mentoring and inclusion programs

The MCCA owns and operates the Boston Convention & Exhibition Center (BCEC) and the Hynes Convention Center.

The MCCA is committed to sharing our success with all of the communities in Boston who work with us every day to make the city one of the leading meetings and conventions destinations in the world,” said James E. Rooney, Executive Director of the MCCA. “We thank the Ad Club and the judges for recognizing how we promote diversity in every aspect of the work we do to bring major meetings and conventions to Boston.”

The MCCA received the 2014 Rosoff Award for External Diversity initiatives for promoting diversity through its efforts to draw more diverse events to Boston, its supplier diversity program, and support for diverse nonprofit community organizations. The award also recognizes the Authority’s steps to promote increased minority and women-owned business inclusion in the proposed expansion of the Boston Convention & Exhibition Center (BCEC) and the development of a new headquarters hotel to serve the BCEC.

In recent years, Boston has played host to a number of minority conventions such as the National Society of Black Engineers, the National Urban League, Blacks in Government, the Asian American Journalists Association, and the National Association of Black Journalists. These conferences include some of the most influential leaders in the corporate, foundation, nonprofit, entertainment and political communities and attract speakers such as Bill Clinton, Colin Powell, Condoleezza Rice, and Bill Gates.

This is the second Rosoff Award for the MCCA. The Authority took home the 2008 Rosoff Award for Marketing to a Diverse Audience for its efforts in working with diverse community and government leaders to increase the number of diverse meetings and conventions coming to Boston. Our chief of staff and director of business development, Michael D. Munn, who participated in this effort, was recognized last year as a Tourism Executive of Distinction from the African Diaspora World Tourism Awards, which is the first ever awards ceremony honoring trailblazers in black culture and heritage as an influence on tourism.

We proudly support Boston's diverse population and local businesses through a variety of community-based initiatives. Our vendor contracts require that a percentage of construction and design contracts go to minority and women-owned business enterprises. Find out more about our Community Outreach programs by visiting the Social Responsibility section of our website.

ROS WinnerV2

Renovations Complete at the Boston’s Seaport Hotel


The Seaport Hotel has completed major renovations. All of the Seaport’s 428 guest rooms have been updated with luxurious amenities, adding many new décor, technology and guest preference features that modern business and leisure travelers alike will enjoy. The renovation and upgrades are in line with the Seaport maintaining its commitment as a world-class destination, in a world-class city.

The Seaport’s standards for environmental awareness remain high with all new energy efficient lighting, heating and cooling system and in-room recycling. The new lighting plan is complete with a master on/off switch at the bedside and front door. Each room also now has an edge-lit, 46-inch LED high-definition television. Redesigned bathrooms have added space and include enhanced lighting, walk-in showers in many rooms and fog-free mirrors. Rooms also include laptop-sized safes with interior lighting.

Guest rooms have been modernized with new wall coverings, carpeting and new furniture designed for maximum mobility for work and leisure. The rooms are designed in a classic yet contemporary style and artwork from local artists.  Guests will sleep soundly on the brand-new triple-sheeted pillowtop mattresses, topped with luxurious Frette linens and fluffy pillows. In addition to the luxurious amenities and dazzling city and harbor views, Seaport’s standard room features include complimentary wireless internet access, coffee & tea service and mini-fridges.

The Seaport’s newly expanded and redesigned TAMO Restaurants & Bar features more space, new décor and a new menu. It will continue to be a hotspot for local residents, neighbors and hotel guests alike, delivering a unique culinary approach to Boston’s dining experience.  Chef Robert Tobin has created a new menu reflecting “contemporary cuisine with a Boston accent.” TAMO will offer everything from a quintessential New England lobster roll, to an authentic sushi experience to a playful take on the city’s food truck culture.

“Whether you’re travelling for business or pleasure we want your stay at Seaport to be a memorable occasion,” said Jim Carmody, Vice President and General Manager of Seaport Boston Hotel. “This complete guest room renovation and re-creation of TAMO allows our guests to enjoy luxuries and amenities they wouldn’t at home, while feeling exquisitely comfortable in our new, fresh décor. At the same time, guests can be assured they will continue to experience our renowned first-rate and friendly customer service.  This marks our 16th year and we are well poised and ready for our next decade.”

The hotel will continue its on-going sustainability efforts encompassing a variety of initiatives including over 500,000 bees providing the hotel’s restaurants with honey which is used in food & beverage recipes,  the city’s first in-room recycling program, electric vehicle charging stations, complimentary use of bicycles for hotel guests and chemical-free cleaning products.  The Seaport Hotel was named one of “North America’s Five Greenest Hotels” by Fodor’s. 

The Seaport Hotel is located in the waterfront and is walking distance to the Boston Convention & Exhibition Center. Learn more about our Boston hotels and the great free services that we offer when it comes to building your hotel packages by visiting our website and blog. Find a very handy interactive map that shows where Boston’s convention centers, hotels and venues are located. For information on the Seaport Hotel, visit the hotel’s website.

Watch a time lapse video of the Seaport Hotel guest room renovation:

Explore Boston Historic Special Event Venues!


When holding your event at the Boston Convention & Exhibition Center or Hynes Convention Center, you may also consider other venues for off-site entertainment. Fortunately, Boston offers a variety of cultural venues that will add a spark to your event!

Tradition runs deep in Boston, which shows in everything from its pride in its colonial past to its devotion to the Red Sox baseball and there is no shortage of group-friendly venues that showcase the city’s unique heritage. Here are 3 examples of Boston historic venues:

Boston Tea Party Ships & Museum
The Boston Tea Party Ships & Museum commemorates its best-known act of rebellion—the dumping of chests of British tea in Boston Harbor in 1773 to protest taxation without representation. The attraction features two authentic replicas of the ships that carried the tea, a museum with exhibits that include one of the historic tea chests, and Abigail’s Tea Room, an event space with a fireplace and floor-to-ceiling windows overlooking the harbor. The venue can accommodate up to 140 people. View a photo gallery showing spaces in different configurations on the museum’s website.

Boston Public Library
With origins that make it the oldest free municipal library in the U.S., the current main building of the Boston Public Library was completed in 1895 by architect Charles Follen McKim, who intended it to be a “palace for the people”. His vision was realized in grand spaces with murals, oak wainscotings, marble fireplaces and beamed ceiling designed after the Doges Palace in Venice. View a photo gallery showing spaces in different configurations on the library’s website.

Fenway Park
History and sports come together at Fenway Park, which has been home to the Boston Red Sox since its opening in 1912. Fenway offers a variety of spaces for groups, including a spacious deck above the famous Green Monster and the left-field wall. The many space choices include luxury suites with plasma screens and indoor and outdoor seating. The venue can accommodate up to 5,000 people. View a photo gallery showing the different spaces and their floor plans on the park’s website.

There are over 350 cultural sites in Greater Boston, many with outstanding facilities that will be ideal for your event. Use our Venue Finder to browse our Boston venues.

bcec and Hynes
  BCEC and Hynes
Boston Tea Party Museum
  Boston Tea Party Ships & Museum
Boston Public Library
  Boston Pubilc Library
Fenway Park
  Fenway Park

New Shuttle to Logan From the Hynes and 3-2-1 Connect!


The new Logan Express running from the Hynes Convention Center to Boston International Logan Airport was launched this week. It runs every 30 minutes and costs $5 per ride. Conventioneers will greatly appreciate this new service! Boston Logan is a five minute drive from downtown Boston and no city in the U.S. delivers faster travel times between the airport and its convention centers.

The Hynes is the centerpiece of the 3-2-1 Connect complex located in the heart of Back Bay--Boston most historic and central district. THREE convention hotels, TWO shopping galleries and ONE convention center are connected within an all-weather facility. When holding your event at the Hynes, you are connected to the Boston Marriott Copley Place, the Sheraton Boston Hotel and the Westin Copley Place Boston— offering over 3,100 rooms. You are also connected to internationally renowned shopping destinations—the Copley Place Shopping Galleries and The Shops at Prudential Center—featuring more than 200 shops, restaurants and visitor amenities.

Your attendees don't have to step outside to go to their hotel rooms or to experience hundreds of great retailers and the city's hottest dining spots. Pedestrian walkways connect all of the properties and the temperature of this climate-controlled facility is always a perfect 72 degrees…even in January!

Watch our 3-2-1 Connect video and find out more about the complex and the Hynes Convention Center by visiting our website or viewing a PowerPoint presentation.

Boston 3-2-1 Connect

Boston 3-2-1 Connect Map

12 Largest Tourist Attractions In and Around Boston (Part 2)

Spring and summertime in Boston for conference attendees—the city is alive and there is so much to do in and around Boston! This is the second part of our list of 12 largest attractions in Massachusetts according to the Boston Business Journal. Click here if you missed the first part.

7) Boston Duck Tours
Taking a Boston Duck Tour is a fun way to see highlights of Boston in 80 minutes. The "DUCK" is an authentic, renovated World War II amphibious landing vehicle. After seeing the main Boston’s landmarks, the DUCK goes right into the Charles River for a breathtaking view of the Boston and Cambridge skylines, the kind of view you won't get anywhere else!

8) The Old North Foundation and Historical Church Site
Founded in 1722, Christ Church in the City of Boston, known to all as the Old North Church, is Boston’s oldest surviving church building and the most visited historical site. In addition to the Old North Church, the Old North campus also includes the 1713 Clough House, one of Boston’s oldest surviving brick residences, a chapel built in 1918 for Italian immigrants, two adjoining townhouses, courtyards and gardens.

9) Boston Children’s Museum
The Boston Children’s Museum is a private, non-profit, educational institution that offers a collection of more than 50,000 items. Designed for children and families, the exhibits focus on science, culture, environmental awareness, health & fitness, and the arts. The museum educators also develop programs and activities that address literacy, performing arts, science and math, visual arts, cultures, and health.

10) Franklin Park Zoo
Franklin Park Zoo is a 72-acre site nestled in Boston’s historic Franklin Park. The zoo opened in 1912. It contains more than 220 species of animals and includes a tropical forest with gorillas and hippopotamus, a giraffe savannah, the Kalahari Kingdom with African lions, and the Outback Trail with kangaroos among others.

11) USS Constitution Museum
USS Constitution is the oldest commissioned warship afloat in the world. The ship became known as Old Ironsides during the War of 1812 when it fought the British Frigate. It was restored in 1927.  Today, you can board the ship and visit the museum, which houses the largest collection of USS Constitution-related objects assembled in one location.

12) Salem Witch Museum
Salem Witch Museum presents a dramatic look at one of the most important and tragic events in American history: the Witch Trials of 1692. Visitors experience the drama of history in life-size stage sets, figures, lighting and a stirring narration. Live guides take them through changing interpretations of witches, the truth behind the stereotypes, and witchcraft practice today.

Visit the Boston Attractions section of our website for more information!

Boston Children%27s Museum
  Boston's Children Museum
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  USS Constitution Museum
salem witch museum
  Salem Witch Museum
franklin park zoo
  Franklin Park Zoo
  Old North Foundation and Historical Church Site
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  Boston Duck Tours
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